Effective Date: 5/29/2025

At Fish Market its affiliates (“we,” “our,” or “us”), we care about your privacy, we understand that your personal information is important to you, and we want you to feel as comfortable as possible when you visit the website and use its services. This Privacy Policy explains how we collect, use, and protect your information when you interact with our website, including when you join our email club or submit an event inquiry.

1. Acceptance

You should review this Privacy Policy carefully, and be sure you understand it, prior to using the website.  Your use of the website is deemed to be irrevocable acceptance by you of this Privacy Policy.  If you do not agree to this Privacy Policy, you should not use, and should immediately terminate use of, the website.  For purposes of this paragraph, accessing the website solely for the purpose of reviewing this Privacy Policy or any terms of use relating to the website is not considered use of the website.

2. Information We Collect

We collect personal information only when you choose to provide it, including:

  • Email Club Sign-Up: If you sign up to receive news and offers, we may collect your name (optional) and email address.
  • Event Inquiry Form: If you inquire about hosting an event, we may collect your name, email, phone number, preferred event date, group size, and any additional information you provide.

We do not collect any sensitive personal information, and we do not collect personal information automatically.

3. How We Use Your Information

The information you provide may be used to:

  • Send promotional emails and updates (if you’ve opted into our email club)
  • Respond to your event inquiry and help coordinate event details
  • Improve our guest experience and communication

We do not sell or rent your personal information to third parties. However, we may share your information with trusted service providers who help us operate our website, send communications, or manage event inquiries. These providers are contractually obligated to protect your data and use it only as necessary to provide services on our behalf.

4. Email Preferences & Unsubscribing

You can unsubscribe from our email list at any time by clicking the “unsubscribe” link in our emails or by contacting us at [email protected].

5. Website Analytics

Our website may use basic tools (e.g., Google Analytics) to collect non-personal information such as:

  • Device type and browser
  • Pages visited
  • Time spent on the site
  • General geographic region

This helps us improve our website and better understand how visitors use it. This data is anonymous and not tied to any individual.

6. Third-Party Links

Our website may link to other sites, like online ordering services or social media platforms. We’re not responsible for the privacy practices of those third parties and encourage you to review their policies.

7. Children’s Privacy

Our site is not intended for children under 13. We do not knowingly collect information from anyone under 13 years old.

8. Your California Privacy Rights

If you are a California resident, the California Consumer Privacy Act (CCPA) gives you the right to:

  • Know what personal information we collect and how we use it
  • Request deletion of your information
  • Opt out of the sale of personal information (we do not sell your data)
  • Not be discriminated against for exercising your rights

To request information or deletion, please email us at [email protected]. Authorized Agent Requests: If you choose to have an authorized agent submit a request on your behalf, we may require the agent to provide written permission and verify their identity before acting on your request.

Our website does not respond to “Do Not Track” signals. You can set your browser to refuse tracking, but we do not currently modify our practices in response to these signals.

9. Data Retention

We keep your personal information only as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law. After that, we securely delete or anonymize your information.

10. Security

We take reasonable steps to protect the information you provide from loss, misuse, and unauthorized access. However, no method of transmission over the internet is 100% secure, so we can’t guarantee absolute security.

11. Accessibility

We are committed to making our website accessible to all users, including those with disabilities. We use the accessible accessibility solution to support compliance with the Americans with Disabilities Act (ADA). If you experience any issues accessing our website or need assistance, please contact us at [email protected].

11. Updates to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted here with a new effective date.

12. Miscellaneous

This Privacy  Policy shall be governed by, and construed and interpreted in accordance with, the laws of the state of California, without regard to principles of conflict of laws.  If there is any conflict or inconsistency between any provision of this Privacy Policy and any provision of any applicable law, the latter shall control.

Any complaint by you regarding any Personal Information, or otherwise relating to this Privacy Policy, must first be submitted to us at [email protected], and we must be given a reasonable opportunity of not less than 30 days to investigate and respond to your complaint. Upon our completing such investigation and so responding, you and us must then attempt, in good faith, to promptly resolve any remaining aspects of your complaint.  If any aspect of your complaint remains unresolved after an additional reasonable period of not less than 30 days and you desire to pursue the unresolved portion of your complaint, you may only commence an arbitration proceeding against us to resolve such portion of your complaint in San Diego County, California.  Any such arbitration shall be conducted by the American Arbitration Association pursuant to its commercial rules then in effect and any award rendered in such arbitration shall be final and binding upon the parties.  Either party may enter, and enforce, any such award in any court having jurisdiction.  The arbitrator or arbitrators may issue mandatory orders, restraining orders and other equitable relief in connection with such arbitration.  All costs and expenses of such arbitration shall be shared equally between you and us, unless such costs and expenses are otherwise allocated by the arbitrator or arbitrators.  Without limiting the generality of this paragraph, you irrevocably waive, in connection with any complaint arising under this Privacy Policy and to the maximum extent permitted by applicable law, each right to (1) commence any litigation or other proceeding against us in a court or other forum, except as expressly set forth permitted in this paragraph, (2) bring a class action or other similar proceeding against us, (3) a jury trial and (4) object to the venue for any arbitration set forth in this paragraph being inconvenient or otherwise inappropriate for resolving such complaint.

Except as set forth in this section, this Privacy Policy contains the entire agreement, and supersedes all prior oral and written agreements, proposals and understandings, between you and us, with respect to its collection, disclosure and use of your Personal Information.  If you use the Website, such use will be subject to this Privacy Policy, plus any other written agreement between the parties that is applicable thereto (including, but not limited, any applicable terms of use, and any applicable license agreement).  To the extent there is any conflict or inconsistency between any provision of this Privacy Policy and any provision of such other agreement, the former shall control.

Whenever possible, each provision of this Privacy Policy shall be interpreted to be effective and valid under applicable law.  If, however, any such provision shall be prohibited by or invalid under such law, it shall be deemed modified to conform to the minimum requirements of such law, or if for any reason it is not so modified, it shall be prohibited or invalid only to the extent of such prohibition or invalidity without the remainder of such provision, or any other provision of this Privacy Policy, being prohibited or invalid.

12. Contact Us

For any questions about this Privacy Policy or your information, please contact us:

Fish Market
750 N Harbor Dr, San Diego, CA 92132
(619) 232-3474
[email protected]